Manager of Customer Education & Support
Benefitbay
Job Description: Manager of Customer Education & Support
Reports To: Director of Customer Education & Support
Company Overview
Benefitbay is a SaaS company providing a unique insurance platform where brokers, employers and employees can purchase and enroll in individual medical and ancillary products in an easy-to-use employee benefit process. Our platform also has the analysis and banking tools to accommodate employers who are utilizing Individual Coverage Health Reimbursement Arrangements to transition to a defined contribution benefit model.
Role Summary
The Manager of Customer Education & Support leads a team of Customer Education & Support Specialists, Customer Support Specialists and Benefits Data Specialists. This role ensures exceptional service delivery to employees, employers, and brokers by overseeing day-to-day operations, aligning resources, and driving continuous improvement in education, support, and issue resolution.
Two separate manager positions exist under this title, each with distinct focus areas:
- Manager A: Enrollment Education, General Support, & Employee-Facing Content
- Manager B: Transactions, Open Issues, & Medicare
Both positions share core leadership responsibilities, team management duties, and KPIs but differ in their primary functional oversight.
Key Responsibilities (All Managers)
- Lead, coach, and develop assigned team members to meet and exceed performance metrics.
- Maintain consistent communication with team members through meetings, 1:1 coaching, and training.
- Oversee day-to-day operations to ensure timely, accurate, and empathetic customer support.
- Manage escalated issues and coordinate resolution with internal teams.
- Own and optimize HubSpot support ticket workflows, routing, and escalation processes.
- Maintain and update internal and external educational content, including training materials, knowledge base articles, and process documentation.
- Prepare for and lead team through high-volume open enrollment seasons, ensuring adequate staffing and resource allocation.
- Collaborate cross-functionally with Product, Operations, and Broker teams to improve processes, tools, and the customer experience.
- Ensure compliance with insurance regulations and company policies.
- Foster a positive, accountable, and customer-first team culture.
- Identify and implement team growth and career development opportunities.
- Create and present monthly/quarterly performance reports to leadership.
Shared KPIs
- Customer Education Volume & Handling: Maintain staffing and processes to handle incoming calls, chats, emails and support and enrollment meetings with minimal delay.
- Missed Calls: Keep missed call percentage under the set threshold by monitoring coverage and call routing.
- Response Times: Ensure all inbound chats/emails are responded to within SLA guidelines.
- Ticket Closure Turnaround: Achieve target resolution times for all customer support tickets.
- Customer Satisfaction: Maintain or exceed satisfaction score benchmarks from post-interaction surveys.
- Keep open issues below set threshold
Additional Responsibilities (Manager B: Benefits Data & Medicare Focus)
- Lead, coach, and develop Benefits Data Specialists.
- Oversee transactions, payment discrepancies, and issue resolution related to individual health and Medicare enrollments.
- Monitor and reconcile Medicare-related processes in partnership with third-party enrollment vendors.
- Act as primary point of contact for escalations related to Medicare and benefits data issues.
Qualifications
- Active Health & Life Insurance License.
- 2+ years of leadership experience in a health insurance, benefits administration, or related customer support setting.
- Experience managing distributed and/or remote teams.
- Strong understanding of health insurance (ICHRA and/or Medicare preferred).
- Excellent communication and coaching skills.
- Data-driven mindset with ability to analyze performance metrics and implement improvements.
- Proficiency with CRM and support platforms (HubSpot experience preferred).
- Strong organizational and project management skills.
Location
Kansas City is preferred - hybrid or remote optional
Travel
Approximately 2 weeks of travel annually for team events, training, or conferences; additional travel may be required.